Legal Notice

Web Privacy Statement

BlueAdvantage respects your right to privacy. You can visit this website without sharing information about yourself or revealing any information about who you are. BlueAdvantage will not collect or retain any information about you personally, such as your address, Social Security number, telephone number or medical information, unless you choose to provide it to us.

Personal Information

BlueAdvantage may collect and/or track (1) the home server domain names, email addresses, type of client computer, files downloaded, search engine used, operating system, and type of Web browser of visitors to this website, (2) the email addresses of visitors who communicate with us via email, (3) information knowingly provided by the visitor through online registration forms, surveys, email, and other online avenues and (4) aggregate and user-specific information on which pages visitors access.

Use of Personal Data Collected

Personal data collected by BlueAdvantage may be used for editorial and feedback purposes, for marketing and promotional purposes, for a statistical analysis of users' behavior, for product development, for content improvement or to customize the content and layout of this website. Aggregate data on visitors' home servers may be used for internal purposes or provided to third parties such as marketing firms. Individually identifying information, such as names, postal and email addresses, phone numbers, and other personal information that visitors voluntarily provide may be added to BlueAdvantage databases and used for future calls and mailings regarding site updates, new products and services, and upcoming events.

Links

Our site contains links to other websites not controlled by BlueAdvantage. The information you provide us does not transfer to those websites. We do not assume responsibility for the privacy practices or the content of those sites.

General Non-Confidentiality of Information Transmitted Via the Internet

BlueAdvantage has security features to prevent the unauthorized release of or access to personal information. Please be advised, however, that the confidentiality of any communication or material transmitted to or from BlueAdvantage via this site or email cannot be guaranteed. Accordingly, BlueAdvantage is not responsible for the security of information.

Effective Date

This Web privacy statement is effective as of Dec. 31, 2000. BlueAdvantage reserves the right to change the Web privacy statement. This privacy policy is not intended to and does not imply any contractual or other legal rights in respect to BlueAdvantage or any other party.

Mobile and Other Devices

Associated Fees
Our web and mobile services are free, but please be aware that your mobile carrier's normal rates and fees, such as text messaging and data charges, will still apply when accessing our website, app or other services with your mobile device(s). Any and all fees are your sole responsibility.

App Privacy
Mobile Device Applications ("Apps") Information that we receive through the use of any of our Apps, including, but not limited to, the number of times that you use the App and information that you submit, is subject to the terms of this Privacy Policy. When you download and install one of our Apps onto your mobile device, certain information may be saved to your device for certain App functionality enhancements. We do not obtain any information about your mobile device, other than the brand, make and model and type of operating software your device uses. ABCBS' Apps obtain your consent (via an opt-in) before using information from pinpointing technology like GPS or cell tower information. You can withdraw your consent (opt-out) for the use of "location" at any time by changing your location services in the "Settings" function on your mobile device.